Overcoming Uncontrollable Community Weaknesses
Objections are rarely great news, but they indicate interest and are an opportunity. As leasing professionals, it is our job to find opportunities in every situation, even the difficult ones. We all...
View ArticleWho is Gen Z?
All of their communication is chat based; short, informal, and instantaneous. Things like email and a corporate job are one and the same; no fun and brutal. They’re extremely pragmatic. In other words,...
View ArticleHow to Handle Unhappy Residents
Feedback stings because there’s always a little but of truth in it. It might only reveal how others perceive us, but it is still their truth. With every truth, we have an opportunity to learn and...
View ArticleCreate a Great Customer Experience in a Digital World
If you want loyal residents, you have to invest in the experience. This is the trick to being successful in the digital world. The customer’s online experience is an integral part of total customer...
View ArticleDifficult Residents Strike Again
Difficult residents seem to come with the territory of running an apartment complex, yet not many people talk about how to approach and create success with them. EPMS knows there are effective tools to...
View ArticleCreate a Thoughtful Sales Strategy
The busy season has just ended and it feels like a sink or swim moment. To make matters more intense, we are now moving into holiday season and competing for attention with all of the holiday...
View ArticleWrite Better Emails and Get the Lease
Email marketing is incredibility effective if you know how to utilize it, so keep reading! Why aren’t my emails being read? Fun stat: Only 21% of consumers reported that they received a memorable...
View ArticleThe Art of Follow-Up
Did you know it takes about five follow-up opportunities before movement with a sale? Thus, tenacity is key to getting the sale. Only 8% of people actually take the time to follow up, so this can be...
View Article10 Leasing Hacks in 30 Minutes
Your ultimate goal should be to convert your prospective leads faster and maintain a thoughtful relationship with your residents. Here are 10 hacks to make reaching that goal easier. Leasing Hack #1...
View ArticleIt’s All About Customer Experience
Your customer is the center of your job; everything you do should be with the customer’s experience in mind. Be sure to design the customer experience to meet your objective. Your job is to create an...
View ArticleThe Art of Resident Retention
Great customer service retains customer and keeps them coming back, so work to make this your focus. Below are tips to help bring retention to the forefront. Tip #1 Quality is More Important Than Speed...
View ArticleDitch the Pitch and Create Value
Now that busy season is complete, you have time to review with your staff what did and did not work this time around. This is great as it will allow you to clean up your pitch to make sure it is...
View ArticleStand Out From the Crowd During Leasing Season
Leasing season is here! It is your time to shine and stand out from the crowd. And the fact is that simple and effective follow up is a simple way to do that. Did you know that 48% of sales people...
View ArticleOvercoming Uncontrollable Community Weaknesses
Objections are rarely great news, but they indicate interest and are an opportunity. As leasing professionals, it is our job to find opportunities in every situation, even the difficult ones. We all...
View ArticleMove Over Millenials
All of their communication is chat based; short, informal, and instantaneous. Things like email and a corporate job are one and the same; no fun and brutal. They’re extremely pragmatic. In other words,...
View ArticleHow to Handle Unhappy Residents
Feedback stings because there’s always a little but of truth in it. It might only reveal how others perceive us, but it is still their truth. With every truth, we have an opportunity to learn and...
View ArticleCreate a Great Customer Experience in a Digital World
If you want loyal residents, you have to invest in the experience. This is the trick to being successful in the digital world. The customer’s online experience is an integral part of total customer...
View ArticleDifficult Residents Strike Again
Difficult residents seem to come with the territory of running an apartment complex, yet not many people talk about how to approach and create success with them. EPMS knows there are effective tools to...
View ArticleCreate a Thoughtful Sales Strategy
The busy season has just ended and it feels like a sink or swim moment. To make matters more intense, we are now moving into holiday season and competing for attention with all of the holiday...
View ArticleWrite Better Emails and Get the Lease
Email marketing is incredibility effective if you know how to utilize it, so keep reading! Why aren’t my emails being read? Fun stat: Only 21% of consumers reported that they received a memorable...
View Article